China Media Monitor Intelligence (CMM-I) is the leading independent business to business intelligence resource for the Chinese media industries. Since 1990, CMM-I has provided domestic and international corporate and institutional clients with continuous tracking, development analysis, proprietary products and consulting services for the mainland Chinese media market.
Consulting
For more than 10 years CMM-I has been helping international media companies implement projects in china. Clients include National Geographic, German Films, ITV and Deutsche Welle. High end services include market analysis, Partner vetting, negotiation, implementation and basic lead type services... [ more ]
Knowledge Products
CMM-I specializes in producing quality reportage and analysis of the Chinese media industry, with a strong focus on content across film, TV and New Media platforms. Key publications include our
free China Media Monitor headline service and regular analysis on a range of topics... [more ]
China Media Monitor Headlines
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Beijing Bank to Provide Big Loans to Animation & Online Game Operators Feb 04, 2010
First Chinese 3D TV Drama to Broadcast after Spring Festival Feb 04, 2010
Pleasant Goat to Appear in 3D Feb 04, 2010
SARFT and Shenzhen to Host New Media Film, Drama and Animation Festival Feb 04, 2010
Avatar Leads the Way As January Box Office Soars Feb 04, 2010
Google Facing China Sales Slump Feb 04, 2010
SARFT Approves TV Drama Productions Feb 04, 2010
What’s New
CMM-I has launched a new series of China Media Sector Reports. Topics include: The WTO Ruling on Importing Entertainment Products into China-What Does It Mean for You?, China’s Onlin...
To celebrate the Chinese New Year, we’d like to invite you to the last German Films screening this year at the German Embassy School Beijing at 7:30pm on Thursday, Feb...
Published since 1999, the China Media Yearbook & Directory is the
most comprehensive executive guide to the media industries in China.
The unique three-in-one format includ...
China Media Facts
| Population | 1.32 bln |
| Households | 399 million |
| National TV Penetration | 96.6% |
| Cable TV Subscribers | 151.18 mln |
| Digital TV Subscribers | 26.16 mln |
| Average Satellite Channels Received (Nationwide) | 22 |
| Average Channels Received Per Urban Household | 61 |
| Average Channels Received Per Rural Household | 36 |
| National Broadcaster | CCTV |
| TV Drama Production | 14,670 episodes |
| TV Animation Production | 101,900 minutes |
| TV Drama Production Studios | 2,511 |
| TV Advertising Revenue | RMB 51.9 billion |
| Internet Users | 210 million |
| Online Advertising Spend | RMB 10.6 billion |











